Making a Difference with Powderpuff Philanthropy

>>> this morning, congress passed tackling alzheimer 's disease. i caught up way group of women who bring a whole new meaning when it comes to tackling this painful disease.

>> reporter: sarah abbott knows the toll alzheimer 's takes on families.

>> my grandmother paused away from the disease when i was in junior high and then my dad diagnosed with early onset aults heimers in 2003 .

>> reporter: she's grown up with it. paid a personal price. she was young with nowhere to turn. so she came up with a game.

>> when we organized the game it was purely you know, i think a cathartic way for us to handle being children of, you know, alzheimer 's victims.

>> reporter: powder puff football way twist. blonds versus brunettes.

>> you have that joke, blonds have more fun. you know, brunettes come to win.

>> reporter: with pigskins an ponytails these women in d.c. found a way to take an age-old rivalry and use it to connect with friends all the while araising awareness.

>> girls united over a span of three, four months, we're going to make an impact. we're going to really spread the word and raise major cash.

>> reporter: games like these are happening across america, and together they raise more than $1.5 million. in six years the game spread to austin, houston, dallas, chicago, buffalo and kansas city .

>> my hope is that every major metro area has a blonds versus brunettes game.

>> reporter: all money raced goes directly to the local chapter of the all alzheimer 's foundation.

>> ages 8 to 18. people are younger deal wig this problem.

>> reporter: a problem that sarah hopes to change as she looks towards the future.

>> if my children can live in a world without alzheimer 's, wow. we can make a difference. whether that education or supporting research. there's a way to make a world about alzheimer 's. it's possible. it's doable.

>> reporter: a game, doesn't transfer motion,