Jansing and Co   |  December 04, 2012

White House harnesses power of Twitter

The White House is hoping the power of social media—which successfully helped during President Barack Obama’s re-election bid—will also have an effect on the fiscal cliff/budget battle.  The president is using twitter town halls, email blasts and Facebook messages to urge middle-income Americans to push for results in Congress. Eric Yaverbaum of Social Media magazines discusses.

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